Enhanced Service Offering Accelerates Growth Plan for SmartSearch

SmartSearch, the multi-award winning Anti-money Laundering (AML)Verification Services and Fraud Prevention Solutions Specialist has announced the official launch of their unique platform, which caters for both Business and Individual AML checks in the UK Market as well as International Business AML checks.

The launch of this “one of a kind” system by the Guiseley based operator comes on the back of another bumper year which has seen the business increase turnover by 300% whilst working with over 500 clients and assisting over 2000 users with their AML requirements. To support the launch of these enhanced features, SmartSearch has also introduced a number of activities and initiatives following this exceptional chapter of growth. The fledgling business has implemented a refreshed brand identity, enhanced web offering, strategic marketing campaign and entered into a number of partnership deals as part of their continued investment in the future of the business.  One such deal has seen SmartSearch appointed as a Rewards Partner with the ICAEW (Institute of Chartered Accountant England & Wales), meaning members can take advantage of a number of benefits when working with the AML Compliance Provider.

The core rationale behind the enhanced branding and marketing activity was to demonstrate the latest innovations offered by SmartSearch’s technology and comes on the back of a robust year for the business. Systematically developed with live clients over the past 18 months the market leading software behind SmartSearch is the only such system to bring together both Business and Individual AML Verification on a single online platform. The whole AML verification process is intuitive, meaning there is no need for a customer’s clients to supply their documents and the whole process is executed in less than 3 minutes in the case of a business check and less than 30 seconds for an individual check. This means customers can manage their AML and KYC (Know Your Customer) verification obligations in a fast and cost effective manner

The refreshed brand will be utilised across a range of on and offline media including a newly launched desktop and mobile optimised website, e-mail marketing, printed collateral, advertising, direct mail and social media. They have also produced a number of informative animated videos to demonstrate the strengths, features and benefits of the SmartSearch system and to highlight improvements in their suite of services, which also includes the likes of full Sanctions, PEP and SIP screening, on-going monitoring and a unique MLRO Alerts Service supported by a unique automated Enhanced Due Diligence facility.

Managing Director, Martin Cheek said: “Anti-money Laundering and Fraud Prevention Compliance play an integral and very serious role within a large number of market sectors and the businesses that operate within them. At SmartSearch we recognised that having an easy to use, cost effective system that keeps a customer’s business safe and compliant is vital and we’ve been able to package everything up in to an easy to use platform. Our data partnerships with the likes  of Experian and Dow Jones, merged with the system technology we have developed, is, we believe, the most comprehensive single offer in the Market. ”